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Surveys & focus groups


Stakeholder engagement

We're conducting a survey and focus groups with football fans in Scotland and England to find out more about how people engage with football and alcohol.

We're interviewing people involved with football and alcohol policy at various levels, to find out more about how they arrive at the decisions they make and what they think the future holds.

Alcohol FC is a research project looking at the way football fans view and understand their relationship with drinking alcohol.

Alcohol consumption in the UK remains high compared to other countries, and is often associated with watching or attending football matches.

In this project, we aim to provide new evidence on the role alcohol plays for football fans, to help prevent excessive and binge consumption, violence and other alcohol-related harm.

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We're using innovative methods to see what fans see when watching football, letting us study alcohol engagement in depth.

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